Who we are
We are the data controller for personal data collected through sheroguideuk.online and our phone line. We are registered with the Information Commissioner's Office (ICO), registration number .
For any privacy question or to exercise your rights, contact or write to us at
What we collect
| Information | When |
|---|---|
| Name, email address, phone number and the content of your message | When you email us, use our contact form, or call us |
| Call details and, where we tell you at the start of the call, call recordings | When you call our phone line |
| Technical data: IP address, browser and device type, pages viewed, referring site | When you use the Site (server logs; analytics only if you consent) |
| Click-through data: which deal you clicked and when | When you click a deal link (affiliate tracking only if you consent) |
| Your cookie choices | When you respond to the cookie banner |
We do not ask for, and you should not send us, bank or card details, passwords, or account PINs for any mobile network. We do not carry out credit checks.
How and why we use it
Under UK GDPR we must have a lawful basis for using your data:
| Purpose | Lawful basis |
|---|---|
| Responding to your enquiries, calls and complaints | Legitimate interests (helping you and running our service) |
| Recording calls for training, quality and dispute resolution | Legitimate interests |
| Keeping the Site secure and working (server logs, essential cookies) | Legitimate interests |
| Analytics to improve the Site | Consent (via cookie settings) |
| Affiliate tracking so retailers can attribute sales to us | Consent (via cookie settings) |
| Sending marketing emails (only if you sign up) | Consent — you can unsubscribe at any time |
| Keeping records to meet legal, tax and accounting obligations | Legal obligation |
We do not sell your personal data. We do not pass your details to networks or retailers for marketing. We do not use automated decision-making that has legal or similarly significant effects on you.
Who we share it with
We share personal data only with service providers who help us run the Site and phone line, under contracts that require them to protect it, for example:
- web hosting and email providers;
- telephony and call-recording providers;
- analytics providers (only with your consent);
- affiliate networks and retailers, limited to click and sale tracking data (only with your consent);
- professional advisers such as accountants and lawyers;
- law enforcement or regulators where required by law.
When you click through to a retailer, the retailer collects and uses your data under its own privacy policy, not ours.
International transfers
Some of our service providers may process data outside the UK. Where this happens we make sure appropriate safeguards are in place, such as a UK adequacy regulation or the ICO's International Data Transfer Agreement or Addendum.
How long we keep it
| Data | Retention |
|---|---|
| Enquiries and emails | Up to 24 months after our last contact |
| Call recordings | Up to 90 days, unless needed for a complaint or dispute |
| Complaint records | Up to 6 years |
| Server logs | Up to 90 days |
| Analytics data | Up to 14 months |
| Cookie consent record | Up to 12 months, then we ask again |
Your rights
You have the right to:
- access the personal data we hold about you;
- have inaccurate data corrected;
- have your data erased in certain circumstances;
- restrict or object to our use of your data, including objecting to anything based on legitimate interests;
- data portability in certain circumstances;
- withdraw consent at any time — for cookies, use the cookie settings link.
To exercise any right, contact . We'll respond within one month. There is normally no charge.
Complaining to the ICO
If you are unhappy with how we have handled your data, please contact us first so we can try to put it right. You also have the right to complain to the Information Commissioner's Office: ico.org.uk/make-a-complaint, telephone 0303 123 1113.
Security
The Site is served over HTTPS. We use reasonable technical and organisational measures to protect personal data, and access is limited to people who need it. No method of transmission over the internet is completely secure.
Children
The Site is not intended for children. We do not knowingly collect personal data from anyone under 18.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last changed.