Compare mobile deals by what you'll really pay

A low monthly price can hide a big upfront cost or a long contract. We add everything up, so you can compare UK phone contracts and SIM-only plans on the total cost.

Compare deals Read the buying guide
  • Free to use, with no sign-up
  • Ranked by total cost, not by who pays us most
  • You buy direct from the network or retailer

Compare mobile deals

Set what matters to you. Results are ordered by total contract cost unless you choose another order.

Prices include VAT. Total cost is the monthly price multiplied by the contract length, plus any upfront cost. It doesn't include annual price rises, which most UK networks apply each April. We don't show every deal on the market and may earn commission from retailers (how we make money). Always check the final price and terms on the retailer's site.

How it works

Three steps from browsing to buying. Your contract is always with the network or retailer, not with us.

1

Set your needs

Choose SIM-only or a new phone, then filter by data, budget, contract length and network.

2

Compare total cost

Each deal shows its monthly price, upfront cost and the total you'll pay over the contract.

3

Buy from the retailer

Click through to the network or retailer's own site to check the final terms and buy.

An honest way to compare

UK mobile pricing is easy to get wrong. Here's how we keep comparisons fair.

  • Total cost firstThe default order is the cheapest overall deal, not the one that pays us the most commission.
  • Price rises shownEach listing states the network's annual price-rise terms alongside the price.
  • Clear about moneyWe explain exactly how we're paid on our How we make money page.
  • No pressureNo fake reviews, countdown timers or "only 2 left" tricks.

Before you buy

  1. Compare the total cost over the whole contract, not just the monthly price.
  2. Read the annual price-rise clause in the retailer's terms.
  3. Check coverage at your home and work postcodes on the network's own coverage checker.
  4. Keeping your number? Text PAC to 65075 from your current phone.
  5. Check for early termination fees on your current contract.
  6. Phone contracts usually involve a credit check by the retailer.

The UK's four mobile networks

Every UK mobile brand runs on one of four networks. Smaller brands often cost less but use the same masts.

See all UK networks

EE

Owned by BT Group

  • BT Mobile
  • Lyca Mobile
  • Spusu

O2

Part of Virgin Media O2

  • giffgaff
  • Tesco Mobile
  • Sky Mobile

Vodafone

Part of VodafoneThree

  • VOXI
  • Lebara
  • Asda Mobile
  • Talkmobile

Three

Part of VodafoneThree

  • SMARTY
  • iD Mobile
  • Honest Mobile

Guides

Plain-English answers to the questions people ask most before switching.

SIM-only or contract?

When it's cheaper to buy the phone outright and pair it with a SIM-only plan.

Switch and keep your number

How the free PAC and STAC text codes work, and what happens to your old contract.

Annual price rises

How mid-contract price rises work and where to find them in the terms.

Frequently asked questions

Is SheroGuide UK free to use?

Yes. Comparing deals is free. We may receive a commission from the retailer if you buy through one of our links, but this doesn't change the price you pay.

Do you sell phones or contracts?

No. We're a comparison and information website. When you choose a deal you go to the retailer's or network's own website, and your contract is with them.

Do you compare every deal in the UK?

No. We compare a selection of deals from retailers and networks. Other deals may be available elsewhere, so it's worth checking more than one source.

How are deals ranked?

By default, by total cost over the contract: the monthly price multiplied by the number of months, plus any upfront cost. You can re-sort by monthly price, upfront cost or data. More detail is on our How we make money page.

Why might the retailer's price be different?

Retailers change prices and offers often, sometimes several times a day. The price shown on the retailer's website at checkout is the one that applies.

How do I keep my number when I switch?

Text PAC to 65075 from your current phone. You'll get a code, valid for 30 days, to give your new provider. Your old contract ends automatically when the number moves. Check for early termination fees first. See our switching guide.

Can you help with my existing phone account?

No. We can't access, change or cancel accounts with any network. For billing, faults, unlocking or cancellation, contact your network directly.